Your playlist growth partner.
We bring new engaged followers to your playlists every day.
Outsource your digital playlist marketing
Bring in more followers daily
Get a much better ROI on your ad spend
Spend more time on curation
Find new ways to monetize your playlists
With over a decade of expertise, we've helped 20+ major labels & distributors manage a combined ad spend exceeding $2 million, accumulated over 1 billion streams, obtained 500+ million clicks, and earned more than 3 billion views.
We know all about low cost, high growth methods
We’ve been tweaking and optimising ads that do incredible numbers for years. Just hand us the keys and watch things fly.
We do all the hard performance work
As your playlist marketing partner, we create and manage ads and campaigns that are efficient, highly relevant, and engaging – delivering the growth you need.
And there’s definitely no bots allowed
Our ads target real people with real interests in real places. We fine-tune, manage and optimize performance on a monthly basis to build real, engaged communities.
Your playlist growth partner
We bring your
- Outsource your digital playlist marketing
- Bring in more followers daily
- Get a much better ROI on your ad spend
- Spend more time on curation
- Find new ways to monetize your playlists
Our promise; We guarantee better results for your playlist ad campaigns - or your money back.
We know all about low cost, high growth methods
We’ve been tweaking and optimising ads that do incredible numbers for years. Just hand us the keys and watch things fly.
We do all the hard performance work
As your playlist marketing partner, we create and manage ads and campaigns that are efficient, highly relevant, and engaging – delivering the growth you need.
And there’s definitely no artificial influence
Our ads target real people with real interests in real places. We fine-tune, manage and optimize performance on a monthly basis to build real, engaged communities.
How we unlock your playlist’s potential:
Strategy
We identify high growth, low cost audiences in your target demographic and hone branding
Execution
We deploy personalised ads to their needs, moods, loves & interests with relevant content
Optimisation
Developed over the long term, we have effective methods to keep growth conversion high and cost low
With over a decade of expertise, we've helped 20+ major labels & distributors manage a combined ad spend exceeding $2 million, accumulated over 1 billion streams, obtained 500+ million clicks, and earned more than 3 billion views.
Kiran Schroeder
Leading marketing expert, 7 years of experience with multiple major labels. Founder of KSC Music and former marketing manager at Sony / 5k Records.
Stefano Meola
Founder and creative visionary with 5 years of experience in business and client development, fueling the growth of multiple music agencies.
Francis Warr
Award-winning creative, producer, writer and PR specialist with 9 years of experience working across global agencies and mainstream brands.
Raj Kalyani
A playlist expert excelling in optimization, trend tracking, growth, and monetization strategies, ensuring playlists are free from artificial influence.
Schedule a call and we’ll check your ad and playlist performance for free. You can also chat to us in real time on WhatsApp.
FAQ
I already run my own ads. What exactly does Playlst actually do?
Playlst is a digital marketing agency with a dedicated focus on optimising playlist growth. We get to know your business and target demographic inside out. Then we assess the traffic that your playlist is getting and establish the best online marketing platforms to invest in. Part of our playlist digital marketing strategy involves continual evaluation to ensure your playlist is maintaining the perfect balance between your marketing spend and the results you’re getting.
Unlike other agencies, our team isn’t just focused on maintaining that perfect balance. Our goal is to out-perform your current results, turn playlist visitors into engaged followers and repeat listeners. We bring you the biggest ROI possible using the most effective marketing strategies available.
How does the process work?
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Discovery Call
Start with a free consultation where we discuss your playlist goals, target audience, and overall vision.
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Current Marketing Performance Audit
Conduct an in-depth analysis of your current marketing efforts. This audit helps us understand what’s working well and areas that can be optimized for better results.
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Strategic Planning
Based on the audit findings, we develop a strategic plan tailored to your playlist’s unique needs. This includes identifying high-growth, low-cost audiences specific to your genre and style.
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Customised Campaign Design
If required, we craft a tailored advertising strategy focused on personalised content that resonates with individual preferences and moods.
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Implementation
Activate the identified audiences with targeted, personalised ads across social media platforms, aiming to engage thousands of new listeners daily.
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Optimisation
Continuously monitor and optimize the campaign’s performance. Our digital strategists fine-tune creative elements to achieve better ROI month on month.
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Monthly Performance Review
Regularly review and analyse the campaign’s success and playlist growth. Adjust strategies to ensure continued improvement.
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Transparent Communication
Throughout the process, you have access to a dedicated performance manager for real-time updates, insights, and transparent communication.
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Guaranteed Results
We stand by our promise to deliver better results for your playlist ad campaigns. If you’re not satisfied, we offer a money-back guarantee.
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Ongoing Support
Beyond the initial campaign, we’re your dedicated partners, providing ongoing support, answering questions, and offering guidance to continually enhance your playlist’s success, month to month.
Feel free to reach out if you have any specific questions or need further clarification on any aspect of our process.
Do you have a guarantee?
We stand behind our services and guarantee to surpass your current playlist ad campaign results. If not, we offer a money-back guarantee. Reach out to discuss the details or any concerns you may have.
How do you increase my followers?
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Strategy
We identify high growth, low cost audiences in your target demographic and if needed, we’ll refine your branding
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Execution
We deploy personalised ads to their needs, moods, loves & interests with relevant content
-
Optimisation
Developed over the long term, we have effective methods to keep growth conversion high and cost low
Do you work with Big or Small companies?
If you are serious about scaling your playlist, growing your followers and getting a better ROI. We can work with you.
If you want to plug into a team of marketers, digital strategists and creatives who will help you outperform your current growth goals. We can work with you.
It doesn’t matter if you’re a big or small company. Our clients range from small playlist curators to major record labels and distributors.